Sept. 19, 2024

Retail Media Sales Partner

Belk Charlotte, North Carolina

The Retail Media Sales Partner will work with several vendors to drive Marketing revenue for Belk Media Network, while building and fostering strong, trusted relationships within the vendor community and with internal partners. Job Functions • Create and execute a selling strategy to increase Marketing revenue with trusted and key vendors for Belk • Develops sales-related materials including presentations, RFPs, custom proposals, etc • Seeks input from cross-functional teams (including Media, Analytics, Product, and Finance) as required, the Sales Partner Manager ensures the team's main objective of maximizing sales revenues while ensuring utmost client satisfaction is met • Contribute to building a pipeline of prospective accounts by identifying and nurturing leads • Cultivate relationships to expand and develop client accounts • Coordinate with internal and external stakeholders to create sales collateral, presentations, project plans, and account setup information • Collaborate with cross-functional teams (e.g., media planning, operations, analytics) to devise marketing strategies for both on-site and off-site initiatives • Provide exceptional customer service to clients by promptly responding to requests and ensuring availability for follow-up questions • Listen actively to advertisers' needs and generate innovative ideas to enhance and optimize the offerings of Belk’s Media Network, feeding insights to the product development team • Analytical Skills: Capability to analyze campaign results and identify opportunities for enhancing client satisfaction and performance, demonstrating a data-driven approach to decision-making Minimum Education & Experience: • Bachelor’s degree in Marketing, Communications, Business Administration, or related field • 3-5 years of ad sales experience for on- and off-site media, including selling into agencies Knowledge & Skills • Sales and Negotiation: Proven ability to secure advertising revenue and build strong relationships with recognized brands, agencies, and vendor partners • Communication and Presentation: Excellent communication and presentation skills, both written and verbal, essential for effectively conveying ideas and proposals to clients and stakeholders • Detail-Oriented: Strong attention to detail in marketing activities, including the development of sales collateral, presentations, reports, and project plans, to ensure accuracy and professionalism • Relationship Management: Demonstrated ability to build and maintain strong relationships internally (including cross-functionally) and with external partners.

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