Retail Media Strategy Manager, Consultant

Location: NJ RemoteJob Type: 8 months position through end of 2026Evermark is a newly formed beauty and personal care company bringing together a portfolio of iconic, everyday brands with enormous reach and untapped potential: Suave, Chap Stick, Q-tips, Caress, St. Ives, TIGI Bed Head, Noxzema, Pond’s, Lever 2000. These are brands people know, trust, and use daily - and we are building their next chapter.Backed by a growth-oriented Yellow Wood Partners, we operate with speed, focus, and accountability. Our goal is simple: modernize these brands, accelerate growth, and build a company that consistently outperforms expectations. That means sharpening strategy, raising the bar on execution, and making smart, decisive moves across the enterprise - from how we plan and operate to how we go to market.This is a company in motion. We are scaling quickly, building new capabilities, and creating the operating model as we go. For the right people, that means rare access, real influence, and the opportunity to help shape not just a role, but a company.Position Overview We are looking for a highly organized, data driven Retail Media Strategy Manager eager to accelerate their career in the digital industry by managing the retail on‑site media strategy for our Face & Skin brands: Pond’s, Noxzema, St-Ives and Carress.In this position, you will play a critical role in driving our growth primarily on Amazon, and You will be responsible for designing the media strategy, monitoring the performance and the budget spend on search ads on our retail partner’s websites. You will have to report back on the KPIs to the brands teams as well as the executive lead team. Finally you will help plan the 2027 retail media budget, based on the performance of this year’s strategy.This role requires prior hands‑on experience working with agencies in building media strategy, overseeing the campaign executions and optimizations across Amazon ads, Walmart ads and Target ads. You will need to demonstrate high attention to detail, excellent time management and strong interpersonal skills to effectively collaborate with stakeholders and manage 3rd parties. A successful Retail Media Strategy Manager is highly analytical, organized with the ability to influence and be agile in a fast and ever‑changing startup environment.Key Responsibilities Campaign monitoring & optimization, in collaboration with the agencyUpdate retail media performance tracker weeklyMonitor & optimize bids based on performanceAdjust product priorities based on new item launches & seasonality (i.e Holidays)Creating monthly reports on retail media for ELTQuarterly in person reviewsBudget GovernanceCreate & manage POs in business centralTrue up marketing budget tracker monthly for financial planningManage allocation of incremental budget carried overBuild the annual retail media budget reco based on front half 2025 performance & innovation pipelineLead creative development for Home Page Takeovers at Family DollarLead creative strategy with marketing team to support Door Dash campaignsDevelop briefs for in‑store audio activations at DGRetail Media Budget PlanningBuild the 2027 retail media budget recommendation based on 2026 performance & innovation pipelineRequirementsBachelor’s degree in Business, Merchandising, Marketing, Sales, Ecommerce, and/or related field3+ years of direct and hands‑on experience managing an Retail Media strategies for CPG brands, media purchasing experience a plus.Knowledge of Amazon Ads portal, Walmart Media Connect portal, Target RMS and Instacart in a must, with Tik Tok Shop a plus3+ years in eCommerce execution, with a strong understanding of brand management across multiple functions (advertising, demand planning, content creation, listing optimization, and SEO).Strong analytical skills regarding to measure all media KPIs and correlate with POS outcomes.Proven track record of coordinating cross‑functional teams and managing complex projects.Strong financial acumen with experience managing P&L (Net Sales, Gross Margin & Contribution margin)Superior quantitative and analytical skills, including use of analytical tools and basic retail…