April 3, 2025

Ryman Hospitality Properties is hiring: Creative Director, Marketing & Brand- Op

Ryman Hospitality Properties Nashville, Tennessee

The Creative Director, Marketing & Brand is responsible for setting and delivering brand definition, brand story, and brand experience for Opry Entertainment Group (OEG) brands and channels as well as leading the development and execution of high-quality marketing creative that aligns with business objectives, engages audiences, and delivers measurable results. The Creative Director, Marketing & Brand is a key partner to the marketing strategy and planning teams, ensuring that brands are consistently and effectively represented across all channels. The Director directly manages an in-house team of designers, copywriters, and external creative partners for design, content, web and mobile development, video, photography, and other media productionall while meeting program objectives and budget targets. The Creative Director, Marketing & Brand works closely with marketing leaders across research, strategy, planning, and audience acquisition to align on audience needs and marketing strategies. Contribute to goal setting, campaign direction, strategy evaluation, budgeting, and performance assessment to support measurable growth and engagement.Lead, manage, and develop a team of creatives, including designers, writers, and freelancers, fostering a collaborative, solutions-oriented environment that produces high-quality work while meeting strategic goals.Direct the creation of brand-aligned visual and written content, including ads, logos, digital and print materials, and collateral.

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