April 1, 2025

Sales and Campaign Coordinator

Lamar Advertising Company Lexington, Kentucky

Sales & Campaign Coordinator A key member of our sales team, the Sales & Campaign Coordinator works with Lamar account executives and customers to build innovative outdoor advertising campaigns that deliver results. This position is responsible for performing all sales administrative functions occurring both before and after the contract phase of the sales cycle, including prospecting new customer leads, preparing sales presentations and proposals, and coordinating the execution of advertising campaigns sold by the sales team. Responsibilities • Prospect new customers leads for the sales team • Prepare sales presentations and proposals • Provide product, promotion, and pricing information • Coordinate and enter requests for charting or assist with the charting function • Coordinate and enter requests for conceptual (sample) art for the AE's • Maintain customer database or CRM • Track sales expenses • Update job knowledge After Contract • Coordinate and monitor ongoing activities and internal communications related to advertising campaigns • Inform Account Executives and customers about the current status of advertising campaigns • Coordinate, manage, review campaign progress and deliver customer installation and proof of performance information • Coordinate and/or obtain approval from the client on artwork • Coordinate and communicate panel locations in

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