Jan. 20, 2022

Sales & Marketing Director

Confidential Western Massachusetts, Massachusetts

The Sales & Marketing Director is responsible for conducting lead generating activities, manage leads to closing, growing occupancy and revenue through high-integrity practices, develop and implement sales/marketing plans, meet or exceed performance metrics and community goals and set positive tone for community environment. Duties and Responsibilities: Execute strategic plan to achieve individual weekly, monthly, quarterly, and yearly goals set by the Executive Director and Regional Support Team for sales activities, external and internal sales metrics, new move-ins, occupancy and revenue growth. • Maintain and protect the confidentiality of all resident, prospect and community business at all times. • Develop quarterly marketing plans that include monthly goals, outreach, events, advertising, direct mail campaigns, website updates and bi- annual competitive surveys • Work closely with Executive Director and Maintenance Team to insure that tour route (including building exterior), model apartments and open apartments exceed expectations at all times. • Attend regular in-services as required.

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