April 13, 2025

Salesforce Marketing Cloud Specialist

VirtualVocations Visalia, California

A company is looking for a Salesforce Marketing Cloud Email Specialist.Key ResponsibilitiesLeverage SFMC Audience Builder to create and manage dynamic audience segments for campaignsCollaborate with strategy/account teams to align audience segments with campaign goalsManage technical aspects of Salesforce Marketing Cloud, ensuring data accuracy and integrityRequired Qualifications1 - 2 years of experience managing email projects2+ years of hands-on experience with Salesforce Marketing Cloud, particularly Audience Builder and Journey BuilderStrong understanding of segmentation best practices and customer lifecycle strategiesBachelor's degree in marketing, Business, Information Technology, or a related fieldExperience with data extensions and SQL queries is preferred

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