Search Engine Advertising Specialist

Job Title: Search Engine Advertising Specialist Starting Pay: $35/hour We’re seeking a skilled Search Engine Advertising Specialist who can take our digital ad performance to the next level. While extensive experience isn’t required, you must have a solid track record of managing and optimizing Google Ads campaigns. Your focus will be on improving Quality Score, increasing ad relevance, and fine-tuning conversion tracking to drive better results. Key Responsibilities: • Develop, manage, and optimize paid search campaigns using Google Ads • Work to consistently improve Quality Score, CTR, and conversion rates • Conduct in-depth keyword research and stay informed on competitor strategies • Track and analyze campaign performance to identify areas for improvement • Write compelling, high-performing ad copy, and run A/B tests to optimize results • Collaborate with internal teams to align ad campaigns with marketing objectives • Produce performance reports and share actionable insights and recommendations