Search Engine Marketing Specialist

GrowthAssistant is looking for a SEM Manager for our growth marketing team. The Role • Support SEM campaign setup : keywords, ad copy, and landing pages • Conduct keyword and competitor research using Ahrefs, SEMrush, and Keyword Planner, etc. • Work with regional teams to localize or refine keywords and ad copy • Review search terms daily and apply negative keywords • Monitor daily spend pacing and report variances • Assist with landing page updates and A / B tests • Pull and analyze SEM performance data for weekly and monthly reporting The Requirements • 3 - 4+ years of SEM experience • 2+ years of experience with Google Ads, Ahrefs, SEMRush or a similar tools • Proficiency in the English language, both written and verbal • Proficient in Excel or Google Sheets / Doc (V-lookups, pivot tables, etc.) • Self-motivated and proactive with a desire to learn • Hands-on experience with Google Search Ads • Comfortable with spreadsheet-based analysis and formulas • Ability to work PST