Search Engine Optimization Specialist

Job description:

As an SEO Specialist at Corkboard Concepts, you will be responsible for developing and implementing effective search engine optimization (SEO) strategies to increase website traffic and improve organic search rankings. You will identify key opportunities for SEO growth and develop plans to capitalize on them. Your role will involve conducting thorough keyword research, optimizing website content and structure, creating SEO optimized content, and monitoring and analyzing website performance metrics.

Responsibilities:

Utilize Google Search Console and additional tools to conduct keyword research to identify high-value target keywordsOptimize website content and structure for maximum visibility and relevanceDevelop and implement link-building strategies to improve off-page SEOCreate and optimize local directory listingsCreate SEO optimized website contentStay up-to-date with the latest trends and best practices in SEO and search engine algorithmsMonitor and analyze website traffic and performance metrics using tools such as Google Analytics, Screaming Frog, and SEM RushGenerate regular reports on SEO performance and make recommendations for improvementRequirements:

Proven experience as an SEO Specialist or similar roleIn-depth knowledge of SEO tools and techniques, including keyword research, on-page optimization, and link-buildingFamiliarity with Google Analytics, Search Console, SEM Rush, and other web analytics toolsComfortable navigating website code and implementing technical SEO elements (meta tags, schema markup, redirects)Strong analytical and problem-solving skillsExcellent communication and interpersonal abilitiesAbility to work independently and as part of a teamBachelor’s degree in marketing, business, or a related fieldSEO certification (preferred)Benefits:

401(k)401(k) matchingDental insuranceFlexible scheduleHealth insuranceHealth savings accountLife insuranceUnlimited paid time offVision insuranceEducation:

Bachelor's (Required)Experience:

SEO: 2 years (Required)Ability to Commute:

Pittsburgh, PA 15219 (Required)Work Location: Hybrid remote in Pittsburgh, PA 15219