The ideal candidate is fluent in the Amazon marketplace and broader search marketing strategy, capable of using AI tools and performance data to scale visibility, traffic, and conversions. • Use insights from Amazon and paid search performance to inform organic strategies on the web. Google Ads & Paid Search Support • Manage and optimize Google Ads campaigns (Search, Shopping, Performance Max) to support awareness and conversion across key products and categories. • Experience managing Google Ads campaigns and interpreting cross-channel performance. • Proficient with tools such as Amazon Brand Analytics, Helium 10, Google Ads, Google Analytics, SEMrush, Ahrefs, and AI content/optimization platforms.
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