We’re uncomfortable calling ourselves experts - since Amazon is always changing, we’re constantly adapting - but the breadth of our knowledge is vast, and our team’s diverse experiences elevate our partners’ businesses. Responsibilities/Accountabilities • Media strategy planning: Work closely with account teams to understand the needs and goals of strategic manufacturers and develop and execute digital media plans and advertising strategies to support and drive those objectives. • Reporting and analysis: Providing regular reports and analysis of campaign performance and insights to internal and external stakeholders, and using the insights to inform future strategies and optimizations and to accelerate growth • Provide additional performance analysis as needed and align with internal retail and marketing stakeholders in order to inform strategic approach. Knowledge/Skills • Experience with digital marketing, search engine marketing, programmatic media buying • Experience in the development and execution of strategic media plans • Excellent written, oral and interpersonal communication skills • Proficiency with Amazon tools, including the Amazon Advertising suite of solutions • Proficiency in Microsoft Office Suite, specifically Microsoft Excel and Power Point • Ability to analyze large data sets and identify trends to inform the business • Ability to problem-solve and multitask • Certification in Amazon Advertising is a plus Qualifications • Post-secondary education or equivalent experience • 2 - 5 years of marketing experience • Experience with Amazon Advertising or other retail media channels • Proficiency in Excel at an intermediate level in order to efficiently manipulate large sets of data for analysis.
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