We have an exciting opportunity for a SEO / SEM Specialist to join our U.S. Digital team in Indianapolis, Indiana! The primary purpose of this position is to oversee the execution and optimization of our growing digital media investment, while working alongside our existing digital media team (SEO and Search), external agencies, and vendors Write and execute ad copy, and work with cross-functional partners to develop optimal creative for paid search or paid social campaigns Work cross-functionally with Content, Creative, and Analytics teams to understand product marketing strategy, build and execute campaigns and evaluate results to ensure campaigns are delivering on goals and objectives An eagerness to learn and develop as a digital marketer
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