Our Ideal Candidate Has Success managing PPC campaigns across Google, Yahoo, and BingExperience generating SEM reports for clientsFamiliarity with A/B testing and multivariate experimentsWorking knowledge of HTML, CSS, and JavaScript development and constraintsIn-depth understanding of bid management tools (e.g., Google Keyword Planner, Kenshoo, WordStream)Insight with website analytics tools (e.g.٫ Google Analytics and Google Data Studio) Responsibilities Work closely with the design, copywriting, and marketing teams to ideate and execute effective marketing campaignsConduct keyword, market, and competitive researchContinuously optimize digital marketing campaigns through A/B testing and data-driven insightsProvide regular reports to the internal team and clients on campaigns we are runningManage campaign budgetsKeep up to date with the latest trends in search engine marketing, PPC strategies, and SEO best practices If you’re a freelance SEM Specialist looking for a potential contract-to-hire position that’s both challenging and rewarding, apply today!
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