March 31, 2026

SEM/Paid Search Marketing Manager

Bank of America Boston, Massachusetts

Job Description: This job is responsible for the delivery of a portion of the overall marketing strategy in the form of a portfolio of small to medium programs, capabilities or processes. Job expectations include owning day to day relationships with key business partners, solving moderate to complex business problems and independently driving strategic marketing improvements and solutions. We are looking for a Search Marketing Manager to join our high-expertise Paid Search team, working on some of the largest campaigns and budgets in the world. Key Responsibilities: • Oversee all aspects of the Paid Search program and maximize the value across various lines of business • Become a trusted partner and collaborator with key partners and stakeholders in Digital Marketing, Finance, Media Planning, Operations, Legal, Risk, and Compliance • Efficiently and effectively manage accountability of agency resources • Contribute to strategic discussions among internal and agency search teams • Deliver Paid Search thought leadership and updates to key partners in a relatable, concise manner • Clearly articulate the performance of the Paid Search channel in business reviews • Work closely with colleagues on the SEO/GEO team to demonstrate the full value of Search to internal and external partners We provide industry-leading benefits, access to paid time off, resources and support to our employees so they can make a genuine impact and contribute to the sustainable growth of our business and the communities we serve.

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