Do you have a deep interest in advertising effectiveness and understanding what truly resonates with customers? Are you motivated by bringing the consumer point of view into marketing decisions at scale? ESC has an exciting opportunity for a Senior Advertising Research Manager to lead cross-category, cross-channel ad tracking and pre-testing research that informs how marketers globally design, measure, and optimize advertising. You will be the owner of scalable advertising research tools and methodologies, a trusted advisor to senior stakeholders, and an active contributor to our client’s broader research community. Research Strategy & Execution • Lead the design and execution of qualitative and quantitative primary research to generate actionable insights for marketing, finance, and business teams • Own campaign ad tracking and pre-testing programs, ensuring methodological rigor and continuous improvement over time • Design and evolve modular research frameworks to validate creative effectiveness and optimize campaign outcomes • Apply mixed-method approaches (survey, interviews, segmentation, modeling) to answer complex business questions
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