Senior Analyst, Performance Marketing

This person is the resident expert on marketing channel performance for the brand, steers the marketing strategic planning process (i.e. forecasting & roadmap collaboration) for the brand, and leads the thinking on multi-channel marketing strategies (e.g. targeting) that improve channel effectiveness & customer health. This person reports directly to the Head of Performance for the brands, partners closely with the Brand Manager and brand leadership, and peer-manages a distributed team of marketing channel analysts and cross-functional partners. • In partnership with the Head of Performance, lead the ad spend forecasting process with channels and relevant analysis to drive better target-setting, and ongoing reporting on performance vs. forecast (+ drivers). • 1-3+ years’ experience in digital marketing, management consulting, startup/tech, finance, and/or strategy with a heavy analytical emphasis • A total ownership mindset - ability to thrive in a highly ambiguous and fast-paced environment with a dynamic bias for action and a “get stuff done” attitude • Excellent critical thinking and stakeholder management skills - ability to break down and communicate complex ideas and influence senior leaders and cross-functional partners • Strong quantitative analytics with a strategic lean - ability to generate insights and solutions or build a story and strategy from large data sets • Holistic results/growth orientation married with entrepreneurial thinking and an insatiable intellectual curiosity - a relentless focus on driving impact and continuous improvement Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes.