This role bridges CRM vision, creative art direction, and omni-channel content delivery-pioneering work that sits at the intersection of technology, creativity, and customer experience. Create compelling visual concepts leveraging modular approach to ensure brand consistency and quality across email and direct mail versioning.Collaborate with CRM strategists to map customer journeys and identify high-impact engagement moments, shaping messages that foster loyalty and maximize lifetime value.Present creative ideas and rationales to clients and internal teams, articulating strategic and visual intent.Mentor and inspire junior copywriters, foster growth in creative and CRM-specific writing, and lead team brainstorms on culturally relevant and innovative content.Work cross-functionally with designers, producers, and technologists to ensure cohesive and impactful omni-channel campaign delivery.Stay current on trends in CRM, digital storytelling, social platforms, and MarTech capabilities-infusing best-in-class, platform-native thinking into everything you create.Contribute to business development efforts, adding creative vision and storytelling craft to pitches, proposals, and new client opportunities.Demonstrated fluency with Google Gemini AI and a proactive curiosity to stay at the forefront of AI advancements, with a passion for applying cutting-edge technologies to real-world challenges The team ).At least 2 years of experience leveraging MarTech, data, and analytics to drive creative decisions within CRM campaigns.Demonstrated ability to translate CRM, customer journeys, and brand strategies into visually engaging, multi-channel content.Strong portfolio showcasing work that integrates CRM, data-driven marketing, and creative storytelling.Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the futureAbility to travel up to 50% on average based on the work you do and the clients and industries/sectors you serve The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.
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