April 1, 2026

Senior Creative Strategist

VirtualVocations Lansing, Michigan

A company is looking for a Senior Creative Strategist who is data-driven and performance-minded.

Key Responsibilities

Lead marketing strategy for owned department(s) across paid social channels and other key channels

Develop performance-driven creative strategies and high-converting ad briefs to drive revenue growth

Analyze performance data and collaborate cross-functionally to produce performance-driven assets

Required Qualifications

Bachelor's degree required

5+ years of relevant creative and marketing experience

Paid Social and / or Direct Response experience required

Strong analytical mindset with the ability to interpret data and drive actionable insights

Experience with Meta Ads Manager and familiarity with other paid platforms preferred

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