Senior Digital Marketing Consultant

A company is looking for a Senior Digital Marketing Social Media Consultant.Key ResponsibilitiesManage full-funnel paid social campaigns across various platforms, including setup, ad creation, budgeting, reporting, and trackingMonitor and manage spending to ensure adherence to budget while leading testing and optimization initiativesAnalyze performance metrics and present data-driven insights and recommendations to marketing leaders and stakeholdersRequired Qualifications6+ years of paid social advertising experience, specifically with Meta and LinkedInBachelor's Degree in Marketing, Advertising, or a related field preferredStrong understanding of advertising and marketing principles for online audiencesExpertise in conceiving, testing, and optimizing ad strategiesExperience with reporting software such as Adobe Analytics, GA4, or Tableau is a plus