Senior Digital Paid Media Specialist

Senior Specialist Digital Paid Media This key contributor executes innovative digital paid media strategies driving brand awareness and customer acquisition through day-to-day campaign management including paid search display social advertising across trade consumer audiences. Collaborating closely with creative social teams they ideate develop requirements in support of campaigns coordinating reporting insights past campaigns sharing data stakeholders cross-functional teams developing close partnerships media vendors ensuring effective digital strategy efficient media buying growth success Cambria platformsKey Responsibilities ,b_Classify meta Google Pinterest Bing knowledge required  Familiarity website analytics GA4 Adobe Analytics/u>b_Strategic thinking identifying defining keyword opportunities Good understanding organic/paid workflows Microsoft Excel/Google Docs/h2_Minimum Requirements:p_Education Bachelor degree equivalent marketing communications public relations. Eperience 3+ years Digital Paid Media agency consulting firm preferred Systems Meta Pinterest Ads Yext Search Console SEMRush Screaming Frog Google Analytics Adobe Demandbase