Senior Director, Advertising, Data Monetization

Direct and mentor a team of 9 FTEs, including the Head of Ad Product & Partnerships, Head of Media Sales, Director of Ad Operations & Yield, and their respective teamsOwn the overarching business strategy for Verizon’s ad products, including premium lock-screen inventory, digital OOH, and owned propertiesOversee the development of the GTM strategy and support the Head of Media Sales in securing foundational alpha/beta advertisers with major advertising holding companies and tier-1 brandsGuide the Product and Engineering teams in managing critical third-party vendor relationships and building privacy-first ad solutionsEnsure the team effectively manages yield, pricing strategies, and inventory flow to maximize revenue without cannibalizing premium core placementsAct as the primary liaison between the advertising division and broader Verizon leadership, collaborating heavily with Data Strategy, Legal/Privacy (CPNI), and core telecommunications business unitsRequirementsBachelor's Degree or equivalent years of experienceMaster's Degree highly preferredMinimum of 10-12+ years of progressive leadership experience in ad-tech, media sales, digital advertising, or retail media networksProven experience managing cross-functional leaders and building high-performing teams from the ground up (zero-to-one experience)Deep understanding of the mobile advertising ecosystem, programmatic architecture, data clean rooms, and digital yield managementStrong executive presence with a track record of driving multi-million dollar revenue growth and managing enterprise-level vendor relationshipsAbility to navigate and lead within a complex, highly matrixed corporate environmentCore CompetenciesDemonstrates expertise in leading high-performing teams within the ad-tech and digital advertising sectors, with a strong focus on strategy development, revenue growth, and vendor relationship management. Proficient in navigating complex corporate environments while driving innovation in mobile advertising and programmatic solutions.Highest-signal resume keywordsLeadership ExperienceAd-Tech ExpertiseRevenue Growth ManagementCross-Functional Team BuildingVendor Relationship ManagementATS Optimization Keywords Hard SkillsDigital AdvertisingProgrammatic ArchitectureYield ManagementData Clean RoomsGTM Strategy DevelopmentPricing StrategiesInventory ManagementBusiness StrategyAd Product DevelopmentPrivacy-First SolutionsSoft SkillsExecutive PresenceCollaborationMentoringCommunication#J-18808-Ljbffr