Jan. 22, 2026

Senior Director, Digital Marketing

Confluent Health Louisville, Kentucky

This role is responsible for driving patient acquisition and engagement through best-in-class websites, SEO, paid media, email marketing, content, and an optimized digital patient experience. This leader will oversee 50+ partner brand websites, manage a high-performing team, and partner closely with partner brand leadership to ensure digital efforts directly support clinic growth and access to care. What You’ll Do • Lead the digital marketing strategy that drives patient demand, conversion, and clinic-level growth. • Oversee the management, optimization, and governance of 50+ websites, ensuring strong UX, performance, accessibility, and compliance. • Strong understanding of local market and patient acquisition marketing.

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