Senior Director, Social Activation

It is the discipline where the work goes live. You will be accountable for the quality, execution, and performance of activation work across a portfolio of clients, ensuring every deliverable reflects NOBODY's standards.Your job is not to build this practice from scratch. You will partner closely with Insights and Strategy leadership to ensure activation work is intelligence-led, strategically grounded, and executed at a consistently high level.You will serve as a senior client advisor, leading engagements, guiding teams through complex challenges, and helping clients translate strategy into outcomes in market. Ensure audience, channel, messaging, sequencing, and measurement decisions are aligned and effective.Social-First Creative: Lead a creative team that understands how narratives form and spread across modern platforms. Maintain a standard for work that is platform-native, audience-aware, and built for participation.Creators & Influencers: Oversee creator and influencer programs, ensuring recommendations are aligned to client objectives and grounded in credibility, relevance, and performance.