Senior Esports Sponsorship & Advertising Manager

Company: Lyon Gaming / CMX Cinemas Location: Based in Miami, travel to Los Angeles as needed Employment Type: Full-time | Senior Level Compensation: Competitive base + lucrative commission Sponsorship Sales – Lyon Gaming & Lyon Academy • Lead sponsorship and partnership sales strategy for Lyon Gaming’s U.S. division • Prospect, pitch, and secure partnerships with gaming, lifestyle, consumer, and entertainment brands • Package and sell team assets: jersey/logo placement, digital content integration, social media, live event activations, and co-branded campaigns • Develop multi‑year sponsorships with clear KPIs and ROI tracking (awareness, engagement, conversions) On-Screen & In-theatre‑ Advertising – CMX Cinemas • Manage CMX pre-screen and on-screen advertising sales, including pre-show spots, lobby video walls, menu screens, and bathroom screens • Create cross-platform sponsorship opportunities that integrate esports content, live viewing parties, experiential integration and gaming into cinema advertising campaigns • Build bundled packages combining Lyon Gaming sponsorship rights with CMX’s in‑theatre media inventory • Work with internal teams to design branded content, custom spots, and in-theatre activations (tournaments, watch parties, brand takeovers) Cross‑Platform Partnership Strategy • Identify and target brands actively investing in sports, esports, youth culture, and entertainment • Use your existing network to open doors with CMOs, Heads of Sponsorship, and key agency buyers • Collaborate with marketing, content, and design teams to bring partnerships to life across social, digital, in‑person events, and cinema • Manage sponsorship renewals, upsells, and long term partner relationships • Independently manage pipeline and provide weekly/monthly reporting on progress Lyon Gaming and CMX Cinemas is proud to be an Equal Opportunity Employer, promoting diversity and inclusion of all as being foundational to our culture.