A company is looking for a Senior Google Ads Specialist (Demand Gen).
Key Responsibilities
Plan, execute, and optimize advertising campaigns on Google Ads platforms, focusing on Demand Gen and Search
Monitor and analyze campaign performance using analytics and data visualization tools
Collaborate with internal teams to ensure alignment between campaign objectives and execution
Required Qualifications
4+ years of experience managing Google Ads, with at least 2 years in Demand Gen and Performance Max campaigns
Experience managing Google Ads accounts with six-figure monthly budgets
Strong analytical skills with the ability to interpret data and present actionable insights
Familiarity with B2C app business metrics and understanding of funnel operations
Experience in complex environments with multiple products
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