April 27, 2026

Senior Manager, Advertising Strategy & Intelligence, AI Technologies

Texas Instruments Dallas, Texas

The Senior Manager of Advertising Strategy & Intelligence, AI Technologies reports to the head of Brand Marketing and External Channels and is responsible for defining, operationalizing and scaling AI across external marketing and advertising efforts, to drive business growth. Drive critical advertising technology and innovations and serve as the primary AI strategist for external marketing and advertising initiatives, positioning the company at the forefront of AI-driven evolution. Collaborating with partner organizations – translating advertising use cases into CDP configurations and data warehouse requirements, working closely with the teams who own the underlying data and platforms, and engaging in platform roadmap conversations as a representative of external marketing needs, and facilitating cross-functional working groups. Experience in a cross-functional or matrixed environment where you influenced outcomes without direct authority with data science, IT teams Experience applying AI concepts in advertising or marketing, such as LLM applications, agentic workflows, campaign planning, creative/content intelligence, predictive modeling, or signal-based approaches Advanced analytics experience with inference, machine learning or predictive modeling Track record of building productive working relationships across different functions. Come collaborate with some of the smartest people in the world to shape the future of electronics.

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