Senior Manager / Assistant Director of Paid Media Advertising

The Senior Manager / Assistant Director of Paid Media Advertising is a strategic, data-driven marketing leader responsible for developing, executing, and optimizing paid media programs that drive high-quality leads and accelerate occupancy growth across a large portfolio of senior living communities. • Align paid media initiatives with CRM workflows and nurture strategies, ensuring seamless lead management. Educational Requirements And Experience • 6–10+ years of experience in digital marketing or paid media, preferably at scale or within a multi-location environment. • Builds strong partnerships with sales, operations, and agency teams, ensuring paid media is aligned with occupancy needs. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.