Senior Manager, Brand Marketing

Because, only through you can we deliver our unique Care Formula to our learners and partners. Reporting to the Sr. Director, Brand & Content Marketing, this leader is responsible for driving brand awareness, engagement, consideration, preference, and reputation through integrated marketing campaigns, compelling storytelling, creative development, and strategic brand initiatives. They possess strong expertise in brand strategy, campaign development, audience engagement, creative direction, and marketing analytics, with the ability to translate business objectives and consumer insights into impactful marketing initiatives. Success in this role requires balancing strategic thinking with execution, influencing stakeholders across the organization, identifying opportunities to elevate the brand, and delivering measurable results that strengthen DeVry's position in the marketplace. Agency & contractor management: Manage relationships with external agencies, contractors, production partners, and vendors, providing strategic direction, feedback, and oversight to ensure high-quality work, brand alignment, and strong performance.