A company is looking for a Senior Manager, Paid Media to lead and evolve performance marketing strategies.
Key Responsibilities
Develop and execute a comprehensive paid media strategy across various platforms
Manage budget allocation and investment strategy to drive growth and profitability
Lead and scale a high-performing paid media team while ensuring cross-functional alignment
Required Qualifications
Bachelor's degree in a related field (e.g., Marketing, Communications, Business, or Analytics)
5+ years of experience in leading paid media strategy for B2C eCommerce brands
Proven senior-level experience with budget ownership and cross-functional influence
Deep expertise across paid media platforms including Meta, Google, and TikTok
Experience in scaling upper-funnel acquisition channels such as Connected TV and podcast advertising
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