Senior Manager, TUKYSA HCP Marketing

In 2024, these two medicines will contribute >$3.5B in net revenue to Pfizer Oncology and continue to be market leaders in their respective settings despite intensifying competition. In addition, Pfizer Oncology is preparing to launch two novel medicines in breast cancer in the next two years, along with several indication expansions. This Senior Manager, TUKYSA HCP Marketing position is a key opportunity for a talented marketing colleague who likes to solve complex business challenges in a competitive marketplace. In this position, an individual will primarily be responsible for ownership of the brand's congress strategy and execution and will help support the development of innovative digital/media initiatives. • Bachelors degree required and Minimum of 7 years of pharmaceutical industry experience • Ability to quickly identify insights and develop impactful strategies & tactics • Strong project management skills, including ability to work independently, lead multiple projects simultaneously and manage against a work plan • Has deep analytics fluency, continuously monitors insights, and has a test-and-learn, iterative mindset • Leads efforts to develop innovative and integrated digital omni-channel strategies to build proficiency in Customer Experience; develop tactics to communicate brand messages effectively and efficiently to customers, with interconnected and consistent provider journeys across solutions • Proven ability to work effectively in a fast-paced environment and demonstrate leadership among peers and internal stakeholders • Experience in creating tailored ways of engaging with external stakeholders • Ability to move fast in response to what is happening in the external marketplace • Demonstrate Pfizer’s Core Values of Excellence, Equity, Courage, and Joy, while contributing to a positive and collaborative team culture