Nov. 4, 2024

Senior Marketing Analytics Strategist, Financial Technology

NADQ Nasdaq Atlanta, Georgia

Nasdaq is looking for a Senior Marketing Analytics Strategist inside Nasdaq’s newly formed Financial Technology business. With the commitment to accuracy and top-notch reporting, the ideal candidate will have a strong analytical mindset, a passion for marketing data and constantly explore new ways to improve reporting accuracy and intelligence and a keen ability to triangulate data points across several platforms to derive actionable insights that will: • drive demand creation efficiency • improve audience targeting • enable an agile marketing approach over time • optimize marketing impact across a multi-product technology portfolio. Reporting to the Head of Performance Marketing for Financial Technology, the Strategist will partner with the broader marketing team – Content Strategy, Field Marketing and GTM – and Revenue Operations to accelerate growth and retention programs globally. Track lead source, channel attribution, and offer effectiveness throughout the lifecycle of the sales funnel. • 8+ years of experience in marketing analytics, data analysis, or a related field.

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