Senior Marketing Consultant

Job Summary:

Digital Marketing experience required for this exciting new sales position. Familiarity with impression-based and/or programmatic digital sales including assets like digital audio, video (including OTT), display and paid social. Influencer marketing or broadcast radio experience also a plus. We are looking for a confident seller to present all iHeartMedia marketing solutions. Marketing Consultant will sell broadcast and digital assets locally and have the opportunity to sell nationally. iHeartMedia multi-platform training is offered to help you get up and running quickly. Identifies and develops new business opportunities; keeps and grows existing client relationships; offers solutions that help clients achieve their business goals; closes business; meets set sales target.

Responsibilities

Identifies and solicits new business through prospecting and cold calling; builds and maintains a full pipeline of sales prospects.
Services and grows relationships in existing client base.
Identifies client/agency needs and develops persuasive proposals to meet needs and opportunities.
Delivers creative and effective sales presentations.
Steers clients based on market, platform and station information.
Maintains client communication and ensures client satisfaction.
Monitors competition to continually find new account leads.
Negotiates rates based on iHeartMedia’s budgets.
Works collaboratively with internal partners to drive revenue.
Ensures prompt payments.
Follows all station procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis.
Creates effective marketing campaigns in cooperation with iHeartMedia resources.
Generates revenue and meets/exceeds established sales targets.

Qualifications

Proficient in Microsoft Office suite and social networking platforms
Adept at prospecting and using effective consultative selling principles and practices
Strong client service relationship-building skills
Ability to plan and organize, set priorities and multi task in a fast-paced environment
Negotiation and closing proficiency
Persuasive communication skills: verbal, written and presentation
Independent; self-motivated; competitive; assertive
Strong problem-solving and analytical skills
Understanding of market dynamics including demographics
Stress tolerance especially with tight deadlines and financial pressures
Flexibility and creativity
Professional appearance
Strong interpersonal skills

Work Experience

4-5 years’ sales experience
Experience in Media/Advertising Sales with a Digital Focus and proven track record of success
SalesForce experience is a plus

Education

4-year college degree, preferably in a related field

Certification

s

None required

Location

Springfield, MA: 1331 Main St, Suite 400, 01103

Additional Locations

Virtual, MA

Position Type

Regular

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

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