Senior Marketing Executive

Job Overview We are seeking a skilled Marketing Specialist to join our team. This role involves developing and executing marketing strategies to promote our products and services. The ideal candidate will have excellent communication skills, be able to work independently, and have a strong understanding of marketing principles. Responsibilities include: • Sales and service to new local business accounts • Responsible for the orderly flow of information from and to advertisers, agencies, and stations • Responsible for obtaining the largest percentage of buys possible • Present market research to advertisers and agencies • Bring in new local direct accounts and agency accounts to the station • Manage client needs with traffic, production, and sales management teams • Participate in station training and follow through with research and independent studies • Monitor and study competitive media