June 8, 2024

Senior Marketing Specialist - Campaigns

Wolters Kluwer Santa Fe, New Mexico

Working as part of the Product Marketing organization, you will lead the strategic development and execution of best-in-class omni-channel campaigns that deliver on P&L objectives. You will work closely with central marketing, channel experts, and data... intelligence teams to ensure campaign strategy is driven by data and analytics to optimize marketing efforts. Collaborates with product marketing and marketing channel experts to build multi-channel plans for best-in-class marketing approach in the assigned B-to-B, B-to-C and B-to-B-to-C segments. Ensures all campaigns plans have established KPIs and holds all internal and external agency partners accountable to deliver on their work on time and at the highest standard. Experience:

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