Senior Marketing Strategist

Primary Duties and Responsibilities: The Senior Marketing Strategist will play a major role in the planning, development, and execution of MTA’s branding, marketing, and advertising initiatives. The Strategist will be responsible for creating and implementing paid advertising strategies (digital and traditional) and have a key part in the creation of messages/creative across channels. The Strategist leads implementation, tracking, and reporting of marketing efforts to achieve business objectives and align with product and marketing goals. SPECIFIC TASK DESCRIPTION Oversee MTA’s integrated (digital and traditional) marketing plans for ongoing messaging as well as campaign-specific efforts (strategy, cross-collaboration, implementation, reporting). Bachelor’s degree in Marketing, Communications, Advertising, Business Administration, or a related discipline is preferred.