Senior Media Analyst

Job Summary: This person plays a key role in supporting digital media measurement, reporting, and performance analysis across integrated media accounts. This role is ideal for someone with strong analytical and technical skills who enjoys transforming campaign data into actionable business insights and is comfortable delivering compelling client facing presentations and reporting. Develop and maintain measurement frameworks tied to client KPIs and business goalsAnalyze and integrate data across digital, offline, CRM, and media platformsAbility to translate media performance into business outcomesBuild dashboards and automate reporting using Looker Studio, Tableau, SQL, and GA4Support forecasting, attribution, and Marketing Mix Modeling (MMM) initiativesLead A/B testing and optimization analysis across media campaignsTranslate complex data into client-ready insights and presentationsMaintain data governance, taxonomy consistency, and reporting accuracyPartner with media, strategy, and analytics teams to improve campaign performanceMentor junior analysts and support QA/process improvement initiatives Proactive, highly organized, and detail-oriented self-starter with strong project and workflow management skills.Effective at building relationships and coordinating work across teams and organizational levels.Strong time management skills with the ability to handle multiple priorities, deadlines, and follow-ups in a fast-paced environment.Skilled in setting expectations, driving accountability, and maintaining clear stakeholder communication.Ability to multi-task across multiple projects, accounts and stakeholdersExperience with project management systems is a plusExcellent organization and communication and skillsSuperior interpersonal, verbal, and written communication skills, including meeting facilitation, agenda preparation, and status reporting.Strong analytical skills with the ability to review reporting, validate data, identify trends, and surface risks or process improvement opportunities.Team player with a solid understanding of campaign, media planning, and buying processes.

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