June 4, 2025

Senior Media Buyer

VirtualVocations Jackson, Mississippi

A company is looking for a Senior Media Buyer to drive growth across paid advertising channels. Key Responsibilities: Develop, implement, and optimize performance-driven advertising campaigns while managing budgets to meet ROAS goals Analyze campaign performance, conduct A/B testing, and create insightful performance reports Collaborate with creative teams to develop new ad creatives and identify growth opportunities through comprehensive testing frameworks Required Qualifications: 3-5 years of experience managing paid social campaigns with proven results Experience in media buying with direct response performance marketing video creatives Full funnel direct response marketing experience, including strategy and conversion optimization Experience managing daily budgets of $10K or more, ideally $1M+ monthly Strong understanding of attribution models and campaign optimization across multiple platforms

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