Senior Media Manager, (Healthcare)

Our vision is to be recognized as the most valued and respected private growth marketing firm in the worldwith a scalable brand, culture and services. This job application is for a role at one of Power Digital's partner companies. The Senior Media Manager will report directly to the Media Supervisor, who will assist with strategic development and planning. This is a client-facing role. • Actively works to increase billing for existing accounts and propose opportunities to expand media coverage for new accounts • Continually work to learn new strategies, test new platforms, and expand Cardinal's Paid Media offerings • Function as primary point of contact both internally and externally for all 'owned'accounts responsible for pacing and performance of accounts • Responsible for generating reporting, writing insights, and communicating with the client for designated accounts • Responsible for the ongoing maintenance of held accounts including but not limited to optimizations, structural updates, bidding methodologies, conversion types and copyrevisions • Responsible for strategic ideation on all accounts, designing and adjusting campaign strategies to meet each client's business goals (and internal objectives) • Responsible for designing and deploying tests in accounts on a monthly and quarterly cadence (structural, targeting, creative & messaging, conversion, etc.)