Senior Media Planner

The senior media planner is responsible for developing and managing the implementation of media plans. In addition, this role is responsible for supporting business improvement by meeting personal and departmental goals and objectives timely and effectively. Develops decisive, insightful strategies aligned with client objectivesDemonstrates a thorough understanding of client business and how to achieve resultsUnderstands client objectives, resources, and pros/cons of approaches to address themExecutes responsibilities with urgency and strong team integrationTakes initiative to learn business planning from supervisors A minimum of 4-5 years of media planning and program management experience; current title of media planner or higher preferredDigital media experienceSolid background in traditional media planning/buying within an agency environmentExperience managing multiple clients and cross-functional teamsExposure to planning all media channels, both national and localExperience with core planning tools and systemsStrong quantitative and analytical skillsProven ability to translate strategic plans into flawless real-world executionStrong negotiation skills and experience with integrated multichannel media packagesDemonstrated proficiency in digital media channels including display, mobile, and searchStrong understanding of ad serving, behavioral targeting, media, and analytics The salary range for this position is listed below.

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