Senior Media Planner/Buyer

Senior Media Planner/Buyer We are growing our media department and looking for a full service Media Executive who is skilled in Strategy/Planning, Buying, Trafficking, and Reporting who is experienced with the Los Angeles market but comfortable managing campaigns in other regions as well as nationally. This posting is mostly remote with occasional in-person meetings in and around Los Angeles. This position will be responsible for managing budget ranges between $2m to $10m in annual scope from start to completion. • Determining the most suitable media mix given the nature of the client's business, historical data, and budget - ensuring that media plans align with client or company objectives • Manage vendor relationships and execute proposed media plan • Monitor the performance of online and offline advertising campaigns, proposing optimization strategies during flight, and reporting the results in a timely manner. • Works well with little direction and management • Will be required to take in person meetings and represent the company (post covid) • Deep knowledge of all available media platforms • Strong knowledge of local and national tv and radio ratings terminologies, methodologies, media math, and media planning metrics • Ability to use a variety of advertising analytics tools, databases and spreadsheet programs to track and manage advertising campaigns.