Senior Media Strategist Role

Job Summary Michigan Creative is the largest provider of marketing services to the University. We are seeking an experienced Senior Media Buyer to join our Paid Media team. Responsibilities* • Execute digital media campaigns across paid search, programmatic, connected TV (CTV), and paid social channels; • Support the execution of traditional media plans across channels, including radio, newspaper, and out-of-home; • Serve as a subject matter expert on media buying best practices and trends; • Fully own media strategy design and proposal writing in partnership with project managers; • Oversee and coordinate social advertising accounts; • Manage campaign budgets and oversee financial tracking; • Manage day-to-day implementation of campaigns; • Lead campaign optimization and reporting efforts; • Co-lead client communications with project managers; • Work collaboratively with a cross-functional team to deliver integrated campaigns; We offer competitive compensation and benefits package.