Senior Meta Ads & Lead Generation Strategist

Septien Entertainment is looking for a highly experienced marketing expert who understands how to generate leads through google, Meta ads, but not just post content. You must understand how to market to all three. Build and manage high-converting Meta ad campaigns focused on lead generationDevelop campaign strategy for different audiences including Gen Z, parents, and musiciansWrite strong ad hooks, headlines, CTAs, and conversion-focused copyUnderstand what messaging makes people stop, click, and opt inCreate and test offers, lead magnets, event campaigns, and sales funnelsAnalyze results and optimize for lower cost per lead and stronger conversionAdvise on landing pages, follow-up strategy, audience targeting, and retargetingHelp shape creative direction based on what actually sells, not what just looks niceKnow the difference between awareness content and performance marketingBring ideas that generate revenue, not vanity metricsWho You Are: You are an expert in Meta ads and lead generationYou have real experience creating campaigns that convert, not just campaigns that get likesYou understand how to write CTAs that make people take actionYou know how to market to Gen Z without sounding forcedYou understand how to speak to parents who are making buying decisionsYou understand musicians, artists, entertainment, and aspirational audiencesYou know how to test hooks, angles, offers, and creative conceptsYou are strategic, data-driven, and highly experienced in what makes people buyYou can clearly explain why a campaign is or is not workingIdeal Experience: 5+ years in Meta ads, paid social, or performance marketingStrong track record in lead generation campaignsExperience marketing courses, events, coaching, entertainment, music, youth programs, or premium services is a major plusExperience with audience segmentation, retargeting, funnels, and conversion optimizationAbility to interpret ad data and make strategic decisions quicklyStrong copywriting instincts and understanding of buyer psychologyWhat We Are Not Looking For: