A company is looking for a Senior ABM & Lifecycle Paid Ads Manager. Key Responsibilities Develop and execute paid advertising strategies for account-based marketing (ABM) and lifecycle campaigns Analyze campaign performance and optimize for better ROI Collaborate with cross-functional teams to align marketing efforts with business goals Required Qualifications Proven experience in managing paid ad campaigns, particularly in ABM and lifecycle marketing Strong analytical skills with the ability to interpret data and make data-driven decisions Experience with various advertising platforms and tools Knowledge of digital marketing trends and best practices Bachelor's degree in Marketing, Business, or a related field
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