Senior Paid Advertising Manager

Senior Paid Advertising Manager Develop and execute comprehensive paid advertising strategies across Google Ads and other platforms, focusing on campaign performance and conversion optimization. Drive team collaboration and deliver actionable insights to achieve business goals. Key Responsibilities: • Manage a wide range of paid advertising campaigns, including search engine marketing, display advertising, and social media promotions • Conduct regular campaign audits to identify areas for improvement and implement data-driven optimizations • Cultivate strong relationships with cross-functional teams to ensure alignment and effective communication Required Skills and Qualifications: • Proven experience in managing large-scale paid advertising campaigns, preferably using Google Ads • Deep understanding of paid search concepts, including keyword research, ad copywriting, and bidding strategies • Ability to collect and analyze complex data sets to inform strategic decisions • Strong leadership skills, with the ability to motivate and guide a high-performing team