Senior Paid Advertising Strategist

A company is looking for a Sr. Paid Advertising Strategist (Contract).Key ResponsibilitiesOwn the end-to-end strategy and execution of search advertising campaigns, focusing on Google Ads and niche platformsConduct deep keyword research and optimization to enhance campaign performance and eliminate wasted spendSupport social media advertising efforts primarily on LinkedIn, ensuring integration with search strategies and optimizing targeting and budget controlQualificationsAbility to work 40 hours a week8+ years of experience in demand generation with expertise in paid media management, particularly SEMExpertise in managing SEM platforms, especially Google Ads, and understanding of social media advertisingExceptional analytical skills to derive strategic insights from dataProven track record in building full-funnel acquisition campaigns and effective collaboration with cross-functional teams