Senior Paid Media Manager (Google Ads, Meta & Paid Search)

The Role We are looking for a senior paid media operator who can own strategy and execution across Google Ads, Meta, and other paid channels for a portfolio of client accounts. Google Ads is the core of what we do, but our clients increasingly need a full-funnel paid approach, so we want someone who is just as comfortable in Meta Ads Manager as they are in Google. You will set the strategy, build the campaigns, manage the spend, and be the person who can explain exactly why a number moved and what we are doing about it. You will work directly with agency leadership and have real ownership over your accounts. Build, launch, and optimize Google Ads campaigns across Search, Performance Max, Shopping, Display, Video, and Local Services Ads (LSA) Manage Google Shopping campaigns and product feeds in Merchant Center for e-commerce clients Build and manage paid social campaigns in Meta (Facebook/Instagram), including lead-gen and retargeting Run campaigns on other platforms as client needs call for it (Microsoft Ads, LinkedIn, YouTube, TikTok) Own monthly budgets across multiple client accounts and platforms, and manage spend toward agreed cost-per-lead and ROAS targets Set up and maintain accurate conversion tracking using Google Tag Manager, Google Analytics 4, and call tracking Run keyword research, competitor analysis, audience strategy, and ad copy testing Build clear, client-ready reporting in Looker Studio (or similar) and present results on client calls Manage landing page recommendations and work with our web team to improve conversion rates Spot problems early, diagnose them, and fix them before the client has to ask Stay current on platform changes and bring new tactics to the team