Senior Paid Search Analyst

With a focus on innovation and staying ahead of industry trends, you will play a critical role in delivering competitive, cutting-edge paid search solutions. Job Responsibilities • Plan, execute, and optimize paid search campaigns based on client goals and objectives • Collaborate closely with account managers on strategy, provide campaign performance and recommend opportunities for improvement. Required Qualifications • Minimum 3-5 years of experience with paid search campaign management • Experience and strong understanding of PPC advertising • Experience using industry tools such as Google Analytics, Google Adwords, SA360, etc. • Proficiency in managing and optimizing paid search campaigns across platforms such as Google Ads and Bing Ads, with expertise in budget pacing, conversion tracking, traffic quality metrics, A/B testing, and performance analysis to identify optimization opportunities. • Demonstrates excellent communication skills to collaborate with account managers, departments, and clients, with experience presenting campaign data, insights, and recommendations to Account Managers and clients.

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