Role Overview As a Senior Performance Marketing Specialist at Bondora, you will be responsible for leading and optimizing our Display and Video campaigns across platforms such as Google Ads, Meta Ads, Microsoft, and Criteo. Your primary focus will be on driving bottom-of-the-funnel strategies like retention and remarketing to increase customer lifetime value and foster brand loyalty. Key Responsibilities: • Manage and optimize display and video campaigns on Google, Meta, Microsoft, and Criteo, focusing on retention and remarketing tactics. • Work closely with creative teams to translate data insights into effective new assets, aligning creative development with performance data.
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