Senior Principal, Paid Media

A leading role in Paid Media is available at Virtual Vocations Inc. Key responsibilities include managing digital and television strategies for persuasion clients, overseeing budgeting and campaign strategy to ensure alignment between both channels, training junior staff and collaborating with cross-functional teams. Key Responsibilities • Develop and implement paid media plans across multiple platforms • Lead the creation of comprehensive budgets and sales projections for paid media campaigns • Collaborate with cross-functional teams to enhance client advertising programs Required Qualifications • Mastery of Facebook Business Manager, Google Ads and Demand Side Platforms (DSPs) • Agency or consulting experience in progressive politics with a focus on advocacy advertising programs

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