A high-level media professional is sought after by a company for a Senior Principal, Paid Media role. Key Responsibilities include leading digital and television strategies, managing budgets, training junior staff, and collaborating with cross-functional teams to enhance advertising programs. Key Tasks • Oversee paid media campaigns across digital platforms including Facebook Business Manager and Google DSPs • Craft sales and campaign strategies that align digital efforts with television promotions Requirements • 3+ years of experience in persuasion-focused advertising programs preferably in political or advocacy contexts • Demonstrated success as a senior strategist or manager in comparable roles within the industry
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